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Smart forvision Series: Glowing Hexagons Are Efficient Lighting Option

Jan 24, 2014

Smart forvision Series: Glowing Hexagons Are Efficient Lighting Option

The high-gloss, piano-black finish is scratch and mar resistant in high-touch areas of the new Ford Fusion Hybrid such as door switch bezels and top finish panels. (Photo Courtesy of Ford Motor Company)

Jan 03, 2014

New Piano-Black Resin Fends Against Scratches in High-Touch Areas

Smart forvision Series: Cool Paint, Reflective Film Fight Heat Rays

Nov 11, 2013

Smart forvision Series: Cool Paint, Reflective Film Fight Heat Rays

The majority of this chair is made out of renewable, raw materials and incorporates the BASF water-based, eco-friendly binding agent technology, Acrodur.

Oct 08, 2013

Organic Chair Made With EcoFriendly Binding Agent, Acrodur

MySetta Concept Car features BASF technologies and products in a fun, eye-catching way.

Sep 24, 2013

BASF Technologies Bring a Modern Twist to a Classic BMW

Heavy Focus on Lightweighting Results in Inaugural Altair Enlighten Award

Aug 06, 2013

Heavy Focus on Lightweighting Results in Inaugural Altair Enlighten Award

From top: Song Wei Teo's Leaf Chair design, Pantila Debhakam's Orb design and Joonyoung Kim's Artificial Muscle design.

Mar 13, 2013

"Leaf Chair" Wins Global Seating Competition

Smart forvision Series: Glowing Hexagons Are Efficient Lighting Option

Jan 24, 2014

Smart forvision Series: Glowing Hexagons Are Efficient Lighting Option

The smart forvision car is stock full of world-premiere products. The glowing hexagon interior lights are no exception. These hexagons contain Organic Light Emitting Diode (OLED) technology that can easily be integrated into car roofs. The OLED lights provide an interesting, amiable feature for the driver. When turned on, they provide interior light, but when switched off, the light becomes transparent allowing sunlight to penetrate the vehicle.

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The high-gloss, piano-black finish is scratch and mar resistant in high-touch areas of the new Ford Fusion Hybrid such as door switch bezels and top finish panels. (Photo Courtesy of Ford Motor Company)

Jan 03, 2014

New Piano-Black Resin Fends Against Scratches in High-Touch Areas

At BASF, we take pride in serving as a solutions-driven partner for our automotive customers by meeting their current and future needs through science and innovation. Research and development (R&D) is crucial to our strategy in accomplishing that goal.

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Smart forvision Series: Cool Paint, Reflective Film Fight Heat Rays

Nov 11, 2013

Smart forvision Series: Cool Paint, Reflective Film Fight Heat Rays

No motorist enjoys being hit with a swift kick of stagnant, hot air when opening the car door, or trying to avoid touching hot surfaces that feel like hot lava after the car has sat out on a warm day. Heat management solutions not only provide a motorist with greater comfort but they also enable the car to be more efficient as less energy is required by the air conditioning unit to cool the vehicle.

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The majority of this chair is made out of renewable, raw materials and incorporates the BASF water-based, eco-friendly binding agent technology, Acrodur.

Oct 08, 2013

Organic Chair Made With EcoFriendly Binding Agent, Acrodur

Many individuals have latched onto the trend toward organic items - whether it is eggs, vegetables, milk - but what about organic car seats? With sustainability and lightweighting at the forefront of automaker's minds, we created an organic, concept car seat that took these trends to the next level - the hemp chair.

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MySetta Concept Car features BASF technologies and products in a fun, eye-catching way.

Sep 24, 2013

BASF Technologies Bring a Modern Twist to a Classic BMW

Our MySetta is based off of the 1958 BMW Isetta 250. The MySetta is a fun, eye-catching way to feature our technologies and products in a tangible form, such as paints, coated fabrics and flexible foam. The MySetta is a two-seater where you enter through the front. Our products were used to give the classic car a modern twist.

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Heavy Focus on Lightweighting Results in Inaugural Altair Enlighten Award

Aug 06, 2013

Heavy Focus on Lightweighting Results in Inaugural Altair Enlighten Award

As a result of our work developing a lighter-weight thermoplastic composite front seat pan, we recently were honored with the inaugural Altair Enlighten Award. The award was presented to our very own Martin Jung, Ph.D., senior vice president of Global Research for Structural Materials at the 2013 Center for Automotive Research (CAR) Management Briefing Seminars.

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From top: Song Wei Teo's Leaf Chair design, Pantila Debhakam's Orb design and Joonyoung Kim's Artificial Muscle design.

Mar 13, 2013

"Leaf Chair" Wins Global Seating Competition

Our first global design competition called 'sit down. move.' encouraged designers, engineers and dreamers to create innovative automotive seating solutions for the future. Announced in 2012, we asked the applicants to consider design, comfort, ergonomics, safety and weight during the design and production process. And, we were not disappointed to say the least. We had more than 170 entries from 33 countries.

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