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Automotive Lightweighting: 3 Industry-Leading Innovations

Apr 18, 2017

Automotive Lightweighting: 3 Industry-Leading Innovations

BASF's Composite Expertise Means Metal Sits Out for Lincoln Continental Seat

Jan 09, 2017

BASF's Composite Expertise Means Metal Sits Out for Lincoln Continental Seat

Reach Zero Evap Standards with Emission Control Technology

Nov 09, 2016

Reach Zero Evap Standards with Emission Control Technology

BASF Color of the Year, a Smoky Blue, Makes its Debut at SEMA

Nov 03, 2016

BASF Color of the Year, a Smoky Blue, Makes its Debut at SEMA

Hyundai RN30: Innovations Driving Race Car Performance

Oct 18, 2016

Hyundai RN30: Innovations Driving Race Car Performance

Local Expertise Leads to BASF's Latest Automotive Refinish Paint

Aug 23, 2016

Local Expertise Leads to BASF's Latest Automotive Refinish Paint

The front entry of the Lego Hotel Florida, photo courtesy of Attraction and Entertainment Solutions.

Aug 03, 2016

How an Automotive Paint Brand Made Lego Structures Come to Life

From catalysts, coatings and plastics to polyurethane foams and battery materials, BASF offers many solutions to reduce emissions and help automakers meet CAFE regulations.

Jul 21, 2016

Achieve CAFE Standards with 9 Sustainable Products

Meeting the Electromobility Demand with Battery Materials

Jul 07, 2016

Meeting the Electromobility Demand with Battery Materials

Automotive Lightweighting: 3 Industry-Leading Innovations

Apr 18, 2017

Automotive Lightweighting: 3 Industry-Leading Innovations

When it comes to mega trends driving today's global auto industry, the advancements and materials that are helping manufacturers cut vehicle weight to meet stringent emissions standards are at the forefront.

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BASF's Composite Expertise Means Metal Sits Out for Lincoln Continental Seat

Jan 09, 2017

BASF's Composite Expertise Means Metal Sits Out for Lincoln Continental Seat

Ford Motor Co. wanted to introduce an innovative seating architecture for the highly anticipated, all-new Lincoln Continental. When overhauling the system, the automaker was looking to lightweight the front row seats in this iconic luxury vehicle, making the transition from metal to plastic material without sacrificing the inclusion of best-in-class comfort features.

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Reach Zero Evap Standards with Emission Control Technology

Nov 09, 2016

Reach Zero Evap Standards with Emission Control Technology

Across the globe, evaporative emissions are being regulated to reduce air pollution--with the end goal to drive fuel vapor emissions down toward zero. OEMs and engine manufacturers are striving to meet stringent zero evap standards with a minimal impact on vehicle design and performance. A partner in this ongoing effort is BASF, which is creating innovative, cost-effective solutions.

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BASF Color of the Year, a Smoky Blue, Makes its Debut at SEMA

Nov 03, 2016

BASF Color of the Year, a Smoky Blue, Makes its Debut at SEMA

Can a color represent a feeling? Paul Czornij, head of design for BASF's Color Excellence Group, believes that the color blue exudes honesty, reliability and self-expression. For those reasons, he feels that blue will continue to be a prominent color influencing the future of automotive design.

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Hyundai RN30: Innovations Driving Race Car Performance

Oct 18, 2016

Hyundai RN30: Innovations Driving Race Car Performance

BASF RN30 project coordinators - Nok-young Choi and Billy Kim - share a behind the scenes look at the creation of this chemistry supercharged, high-performance vehicle.

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Local Expertise Leads to BASF's Latest Automotive Refinish Paint

Aug 23, 2016

Local Expertise Leads to BASF's Latest Automotive Refinish Paint

Local knowledge backed by global expertise - this is one of the advantages BASF offers its coating customers. Recently, this approach led to the creation of a new brand, NORBIN®, which is a competitively-priced product offering consistent quality for automotive repair and refinishing professionals. But unlike most standard paint lines, Norbin is specifically tailored to the market where it will be sold. Through in-depth market analysis, as well as the local expertise of the team on the ground, BASF determines the right portfolio of Norbin products to roll out globally.

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The front entry of the Lego Hotel Florida, photo courtesy of Attraction and Entertainment Solutions.

Aug 03, 2016

How an Automotive Paint Brand Made Lego Structures Come to Life

Capitalizing on the appeal of the famous toy brand, Lego experiences such as those found at Legoland Parks or Legoland Discovery Centers have been cropping up around the world--from Auburn Hills, MI to Dubai. But what makes these destinations so unique is the dizzying array of vibrant colors adorning each meticulously crafted life-size Lego figure.

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From catalysts, coatings and plastics to polyurethane foams and battery materials, BASF offers many solutions to reduce emissions and help automakers meet CAFE regulations.

Jul 21, 2016

Achieve CAFE Standards with 9 Sustainable Products

The U.S. Government's Corporate Average Fuel Economy (CAFE) standards mandated a more than doubling of vehicle fuel efficiency to 54.5 miles per gallon by the year 2025, representing a formidable challenge given technology available at that time. Yet in an industry where innovation is critical to success, OEMs and suppliers have made substantial strides toward meeting these requirements, in turn developing a wide array of technologies in production today.

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Meeting the Electromobility Demand with Battery Materials

Jul 07, 2016

Meeting the Electromobility Demand with Battery Materials

BASF believes that by 2020 approximately 5~8 percent of car production will be pure electric or plug-in electric vehicles, on top of other systems like stop-start and micro-hybrid.

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