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Elastollan® automotive cup holders feature excellent adhesion to substrate, transparency, resistance to weathering and color stability.

Jul 28, 2015

Inspiring the Customized Car

Innovation Focused 'Think Tank' for Auto Solutions in Mexico

Jul 28, 2015

Innovation Focused 'Think Tank' for Auto Solutions in Mexico

Pictured above is China's first all-plastic backrest and seat pan.

Jul 09, 2015

China's First All-Plastic Backrest and Seat Pan

Problem Solving for Future Transportation Issues, Today

Jun 15, 2015

Problem Solving for Future Transportation Issues, Today

Carbon Fiber Finishing Techniques for a ‘Class A Finish’

Apr 20, 2015

Carbon Fiber Finishing Techniques for a ‘Class A Finish’

Pictured above is the finished 3D printed 1965 Ford Motor Company Shelby Cobra replica.

Apr 17, 2015

Revolutionizing Automotive 3D Printing: Creating a Cobra in 6 Weeks

A Crash Course in Collision Center Repair Success

Mar 31, 2015

A Crash Course in Collision Center Repair Success

Look Out Aluminum, Thermoplastic Composites Can Reduce More Mass

Mar 19, 2015

Look Out Aluminum, Thermoplastic Composites Can Reduce More Mass

Skinny automotive seats is an emerging trend in the automotive industry as engineers are tasked with reducing space, weight and cost of today's car seats without sacrificing comfort.

Mar 05, 2015

Skinny Automotive Seats: More Space, Less Cost, Still Comfy

Elastollan® automotive cup holders feature excellent adhesion to substrate, transparency, resistance to weathering and color stability.

Jul 28, 2015

Inspiring the Customized Car

While autonomous cars may be the way of the future, it won't be the only way. If automakers listen to the desires of tomorrow's driver, they'll see that though millennials love their smartphones, they love their cars just as much. According to Deloitte's 2014 Gen Y Consumer Study, more than three-quarters of millennials plan on purchasing or leasing a car over the next five years, and 64 percent of millennials say they "love" their cars. Sales figures are reflecting the sentiment; in the first half of 2014, millennials outnumbered Gen X for the first time ever in terms of new car purchases.

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Innovation Focused 'Think Tank' for Auto Solutions in Mexico

Jul 28, 2015

Innovation Focused 'Think Tank' for Auto Solutions in Mexico

Mexico's automotive industry is experiencing unprecedented growth and is quickly becoming one of the strongest auto manufacturing markets in the world. Mexico has an estimated production volume of 3.3 million vehicles for 2015. And 83 percent of the production is exported, making Mexico the fourth largest exporter in the world. Add in the recent influx of luxury vehicles now being produced in Mexico, and the question is no longer, "why invest in Mexico?" - but rather, "why not invest in Mexico?"

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Pictured above is China's first all-plastic backrest and seat pan.

Jul 09, 2015

China's First All-Plastic Backrest and Seat Pan

A recent Automotive Seating Study from Johnson Controls found that a majority of consumers said driver comfort had the most impact on their latest vehicle purchase when compared with other vehicle interior attributes. Is it possible then for automakers to meet this demand for comfort while achieving even tighter and lighter weight automotive seating solutions?

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Problem Solving for Future Transportation Issues, Today

Jun 15, 2015

Problem Solving for Future Transportation Issues, Today

A clear, blue ocean - a scenic treasure, a tranquil escape. You may be thinking, "Why's he writing about his latest vacation?" I'm not. Instead, it's a glimpse into a set of business objectives and goals within BASF. Our strategy is not only driven by growth with our current solutions and customers, but also taking advantage of "blue oceans," or opportunities to break into new spaces, markets, regions, etc. through a consistent pipeline of innovations.

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Carbon Fiber Finishing Techniques for a ‘Class A Finish’

Apr 20, 2015

Carbon Fiber Finishing Techniques for a ‘Class A Finish’

Achieve Class A Finish on carbon fiber composites.

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Pictured above is the finished 3D printed 1965 Ford Motor Company Shelby Cobra replica.

Apr 17, 2015

Revolutionizing Automotive 3D Printing: Creating a Cobra in 6 Weeks

When you think of the latest in 3D printing, prosthetic limbs, building models and electronic gadgets might come to mind. Oak Ridge National Laboratory (ORNL), however, was determined to add a 1965 Shelby Cobra to that list, and they did so in a matter of weeks. The 1965 Shelby Cobra was different though, revolutionary actually. The team was small, but mighty. Six engineers at ORNL, a few designers and painters at TruDesign and local representatives from BASF worked hand-in-hand to not only master the large-scale automotive 3D printing, but also achieved a 'Class A Finish' on this iconic vehicle.

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A Crash Course in Collision Center Repair Success

Mar 31, 2015

A Crash Course in Collision Center Repair Success

It's Friday morning. As the owner of a collision center, you're dreading walking into a chaotic environment where jobs are piling up, multiple deadlines have yet to be met and unforeseen projects are likely to rear their ugly head. But instead of disorder, your shop is eerily calm. Cars are still being repaired, even more frequently than before, and suddenly you are at ease and can focus on what's important - growing your bottom line.

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Look Out Aluminum, Thermoplastic Composites Can Reduce More Mass

Mar 19, 2015

Look Out Aluminum, Thermoplastic Composites Can Reduce More Mass

"Aluminum Inferior to Steel? Not On The 2015 Ford F-150" "Ford's aluminum F-150 takes Truck of the Year" "After the Groundbreaking 2015 F-150, Should We Expect Aluminum Ford Cars Next?" We've all seen the headlines; aluminum has dominated the lightweighting conversation ever since Ford announced the fully aluminum body structure on its 2015 Ford F-150. But is it worth all that buzz?

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Skinny automotive seats is an emerging trend in the automotive industry as engineers are tasked with reducing space, weight and cost of today's car seats without sacrificing comfort.

Mar 05, 2015

Skinny Automotive Seats: More Space, Less Cost, Still Comfy

It seems like everything these days has a "skinny" option - skinny jeans, skinny popcorn, skinny beverages. This emerging trend has even made its way into the automotive industry with skinny automotive seats. As automakers grapple to meet the stringent CAFE standards by 2025, they started by lightweighting the frame because it's the largest part of the vehicle. Just last year, that brought about vehicles with fully aluminum or carbon-fiber frames. Now, as engineers begin to look beyond the frame and into the interior, the seat is another obvious element that can withstand losing some weight. Thus, the thinned-out automotive seating trend commences.

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