Top 3 Reasons to Choose BASF Paint for Your Repairs

People love their cars, many even joke that their car is like a baby that needs protection and care. So when the worst happens, people need to trust the repair shop to bring their car back to its former glory. BASF helps these collision repair centers bring damaged cars back to the original manufacturer specifications ensuring the highest level of customer satisfaction.

"We want to make sure our body shop repair centers are successful and to do this, we want to make sure the overall industry is successful," says Joseph Skurka, OEM and industry relations manager.

The top three reasons to choose BASF as your repair partner include:

  • Our paint
  • Our expertise and training staff
  • Our belief in your business

Our Paint

We are an "approved supplier" by the Original Equipment Manufacturers (OEMS) who have verified that our products meet their standards and they recommend those products to meet the factory repair specifications.  Many automotive brands have deemed BASF Glasurit® and R-M® paints to be the only, or one of few, paint products that can be used for repairs on their cars because of the high-quality finish it offers.

Our Expertise and Training Staff

We work to ensure that repair centers have all the resources they need to effectively run their business. We have well-rounded and well-versed experts who share their knowledge and help optimize the potential of the shop.  In addition to technical paint training, our team can provide electronic communication to help keep the collision repair centers up-to-date on current trends and industry practices. We offer demonstrations and workshops through one of our many training facilities. In addition, we have developed a web-based toolset, VisionPLUS® Online that works in conjunction with other VisionPLUS® Business Solutions to help collision repair centers track, analyze and improve their business.

Our Belief in Your Business

We believe in this business and because of that, we learn everything we can to help with the day-to-day activities. We also serve as an advocate on behalf of the collision repairers at an industry level. We are actively involved in industry trade and education associations. In addition, we work closely with insurance and government agencies involved in the repair industry to ensure they understand what it takes to safely and correctly refinish a car.

"We want to make sure our body shop repair centers are successful and to do this, we want to make sure the overall industry is successful," says Joseph Skurka, OEM and industry relations manager. "We are working with small businesses.  We provide support by using our broad range of resources to help our customers thrive."

Learn more about our aftermarket capabilities at www.basfrefinish.com